iconx is the leading authentic action sports lifestyle retailer in Mainland China. Founded by American skateboarder Joe Eberling in 2002, with its first store at the Nanshan Snow Resort in Beijing, iconx is the oldest and largest chain of action sports retailer in China. Carrying only 100% authentic product, iconx stocks its stores with top international brands like C1RCA, Vans, Nike sb, Etnies, Girl Skateboards, Element Skateboards, Independent Trucks, Santa Cruz, Burton, Smith, and Flip.

In support of the healthy development of action sports in China, Icon X also provides coaching, classes and summer camps for all ages.

To promote action sports, Icon X's team of top international and local riders also perform demonstrations of skateboarding at shopping malls, schools and music festivals throughout China.

With five Icon X stores at prime locations in Beijing and Shanghai and more to open soon, Icon X is the first choice for anybody interested in action sports.

For more information, please contact at: This e-mail address is being protected from spambots. You need JavaScript enabled to view it , or call us at our Headquarters in Shanghai: +86-21-6215-2991.